How many times have you seen a great chef open and lose a restaurant or an amazing carpenter open and lose a construction business. If you ask them what happened they can normally offer you a quick explanation about how the economy, their competition or the market were the cause of their failure. Sounds like a good explanation until you start investigating and realizing that other businesses opened during the same times and competing in the same markets. So what was the difference?
Too often, a great chef believes that the success of a restaurant depends on the meals that they prepare and a great carpenter, the quality of their work.
While it may be harder to build a successful restaurant business serving less desirable food, without the knowledge of how to build, manage and protect a business, great food alone isn’t going to cut it. Think about it. We have all seen some of the nicest restaurants shut down and some of the least desirable prosper. How is that?
How many of those talented artisans have you seen work every day until their bodies could barely take it just to achieve mediocrity while staking claim to the amazing work they have done while some whipper snapper building lower quality homes has become filthy rich and doesn’t work at all anymore?
I’m not promoting lower quality work by any means, I am just trying to demonstrate the difference in working for yourself and being a business owner and encouraging those entrepreneurs out there to be more successful.